Quirky content for design agency Paperjetair Studio's new website

Creating copy for Paperjetair Studio's website was a welcome challenge. Content had to be short, straightforward and, most of all, make visitors feel welcome and understood. I chose a playful tone of voice, using everyday language that the target market can resonate with. The copy encapsulates the design studio's personalised and optimistic approach to every project it takes on.


You can also read the blog post I contributed to this website here.